Adding beauty to market research

I’ve been reading various posts about market research and social media, which tend to focus on the usual self-hating stuff about the market research industry’s vulnerability.  I agree, pretty much:  some of the space that research took up is now being eaten away by other specialisms (data mining,  search engine optimisation, and web analytics), [...]

Explaining yourself, without Powerpoint

I spent some of this week running training for young scientists on how to present scientific ideas to non-expert audiences.  This particular piece of training runs regularly, but because the people have different needs each time, and the context is altering, it always feels a little bit different.
One of the main things we try to [...]